Social media tips and tricks for real estate – Facebook

Glenn Twiddle real estate trainer shares some tips and tricks he’s learnt and used with social media.

Lisa –

Question two – If you were a real estate agent, what would you do to connect with potential vendors, buyers or referrals online?

Glenn – There are a lot of different ways…. there are a lot of people out there that CLAIM to be experts out there and there are very few that have really nailed it. What I’ve seen from your stuff Lisa, I’ve done it and proven it works. So you’re one of those few, that can do it as well as just talk about it. Because Facebook as a media is so new, it’s only really a couple of years old, but it’s become really mainstream.

There’s lots of ways to get from A to B, there are a lot of people who will give you their opinion on how to get from A to B, but really you’re going to have to find a way that’s best for you and see who’s right. Because a lot of them don’t know definitively, or at least few of them do.

So one of the ways that works for me, would be me connecting with my clients. This would be different to how a real estate agent connects with their clients.

One mistake I see real estate agents making, is they are getting on to Facebook and I normally reserve this information for my clients who pay me a whole heap of money, because it’s in my best interests that the majority of agents continue to behave this way….. Agents get into little clumps of other real estate agents and they socialise and talk and comment on each others stuff. That’s great for me and you Lisa, as they are our potential clients, so that’s wonderful. We get involved in their conversations and we get heard.

I recommend my guys don’t do that. I recommend they find people and engage with people who are THEIR target clientèle and their prospective tribe whether that’s geographically, people in a certain area or whether that’s people they drive to their Facebook page from other mediums. Or whether that’s people they find on Facebook already. The big thing I suggest is finding their people who are potentially their client or current clients. Of course it will be easier to connect with someone who is already your client. As they already know your name and they see a friend invite or a page request, they already know you.

I know some of your students and the people watching this Lisa, will be more informed than others. The person who is a real rookie, who doesn’t really know that there’s pages and business pages. I want to start with your personal page.. that’s what I started with. There are thousands and thousands of real estate agents on my personal page. I’m only just starting to learn how to get those people transferred over to my business page. But I figure if an agents got thousands of their target client connected to their personal page, then that’s a pretty good place to start.

Invite those people you know and theres an App called Xobni.com where you can take people who email you on outlook or Gmail etc to see if they are on Facebook with one click. So that might be a way to engage with your current clients. Then of course there would be a myriad of other ways to connect with your potential clients.

That’s where the gold can be.

Thanks for the interview Glenn Twiddle.

Glenn is proudly brought to you by Dominate the internet. That’s question 2 in our video series.

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